Google faces provisional antitrust charges in UK for ‘self-preferencing’ its ad exchange

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Google faces provisional antitrust charges in UK for ‘self-preferencing’ its ad exchange

More antitrust woes for Google. The U.K’.s competition watchdog said on Friday that it suspects the company of adtech antitrust abuses. The tech giant will now have a chance to respond to the provisional findings before the regulator reaches a final decision. Confirmed violations of U.K. competition law can lead to corrective orders and fines […]

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Summary

The U.K. competition watchdog has announced provisional antitrust charges against Google, suspecting the company of engaging in antitrust abuses related to its ad exchange practices, specifically "self-preferencing." Google will be allowed to respond to these findings before the regulator makes a final decision. If violations of U.K. competition law are confirmed, Google could face corrective orders and fines.

This article was summarized using ChatGPT

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